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How it works

From group chat to living archive

Starting a circle takes a minute. Here's every step, from the first invite to a transformative archive that evolves with your content.

Create a circle

It's free. Sign up with your email or phone, or with your Apple or Google account. Give the circle a name, and it's ready with its own destination email address and phone number.

  • Sign up with your email or phone, or use your Apple or Google account.
  • From your home page, choose Create a circle.
  • Give it a name — "The Ellis family", "Chicago Besties", "Book Nook".
Good to know: a circle is private from the first minute. Only the people you invite can see it, and you can change the name at any time.

Add people

Invite by email or SMS. Each person gets a unique link, taps it once, adds a password, and they're in. No app to download, no complicated setup, no learning curve.

  • Up to 10 people on a free circle, 25 with the subscription.
  • Administrators decide who is invited. Anyone can leave whenever they like.
  • Everyone can post, not only the person who started a circle.

Sarah, Dad, Aunt Rosa, and two others are in.

Post from anywhere

Use email, SMS, phone call, or the website to instantly add photos, videos, stories, files, and voice notes. We meet people where they are already most comfortable.

  • Email

    Send a photo or a note to the circle's own email address. It is posted the moment it arrives.

  • Text

    Text photos, videos, or just a message to the circle's phone number.

  • Phone call

    Call your number and talk. Your voice note is recorded, posted for everyone, and includes a transcript.

  • Website

    Photos, videos, files, stories, and voice notes, with comments and reactions on every post.

We know a post is yours by the email address or phone number it comes from, so send from the ones registered to your account.

Keep up your way

Everyone picks their own pace. Stay up to the minute or wait for the summary, and reply to anything to add a comment. Tame your notifications.

  • As it happens

    A notification for every post, by email.

  • Once a day

    Everything from today in one summary, by text or email.

  • Once a week

    The whole week in one summary, with the photos. Choose text or email for delivery.

Watch the archive grow

We analyze what you post and instantly build ways to display it. With no extra effort, you build a smart, interactive archive that gets more useful the longer the circle runs.

  • People, places, and dates

    Explore who is in the photos, where they were taken, and when. The simple way to build a family album.

  • Collections that organize themselves

    A recipe collection, a family tree, a library with book reviews, a travel map with photos -- your circle constantly adapts to what you use it for.

  • Ask natural questions

    "What did grandma hint about for her birthday?" Everything is searchable, with automatic transcriptions and text recognition in photos.

  • Digital picture frames

    A subscription adds support for digital picture frames! The latest posted photos of grandchildren can show up on your digital picture frame automatically.

Add the subscription

$150 a year per circle, and only one person pays. Any member can add it from Circle settings, on day one or years later.

Without the subscription

  • Up to 10 people
  • The last 30 days of posts are visible

With the subscription

  • Up to 25 people
  • Every post, back to the first one
  • Custom albums to share outside the circle for special occasions
  • Digital picture frame support

Ready to begin?

Create a circle today. It's free, and there is no app to install.